‘Rupee for Change’ is a Habitat for Humanity India campaign that engages schools in advocacy, volunteer and fundraising activities to support Habitat's efforts of rebuilding the nation. The campaign motivates students to voluntarily contribute Re. 1 per day towards building homes and providing sanitation facilities for underprivileged people.
In partnership with Habitat India, schools have helped in building homes and sanitation units for low-income families in different parts of India. These activities instill values of social contribution, compassion and generosity in school children.
John Abraham is the brand ambassador of Habitat’s Rupee for Change campaign. An active philanthropist himself, he has been associated with Habitat for Humanity for over a decade.
In a virtual Meet and Greet event on 7th August 2020, John Abraham felicitated students and principals of schools across India that have partnered for our Rupee for Change campaign. Students took part in marathons and crowdfunding campaigns in support of Habitat’s Stay at School campaign, and to serve vulnerable communities such as daily wage labourers who were impacted by COVID-19.
“Habitat for Humanity India is doing great work by building homes, sanitation units and supporting people during disasters. As much as you can give, all of you must give because there are countless people without a roof over their heads.”
– John Abraham, Actor and Brand Ambassador, Habitat for Humanity India.
In 2019-20 Habitat India held a t-shirt design competition to raise awareness about the Stay at School campaign focused on improved sanitation and menstrual health management. Gopi Birla Memorial School - Mumbai (West), The Millennium School HEML - Bathinda (North) and Oakridge International School – Bengaluru (South) emerged as the winners of the competition.
Do read how your contributions in 2019-20 have helped us build homes and sanitation units in India. Click here to download the Rupee for Change Report.